CXM Communications Manager

Competitive Salary

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What’s the challenge?

Putting the customer at the forefront of the journey, we aim to build and deliver CRM campaigns of the highest standard. To achieve this, our team have a passion for the customer and technology, whilst maintaining a focus on KPIs and contributing to the development of building hyper relevant communications across all customer touch points.

You’ll get a buzz from planning out complex journeys, building and delivering high quality CRM campaigns and actively contributing to broader teams such as data and insight to help drive customer loyalty.

You will support the Senior CRM Manager in developing our customer strategy, leveraging technology, data and insights to deliver personalised experiences that drive loyalty and value for our customers.

As a CRM Communications Manager you’ll be working either within a centralised CRM Campaign Team or multi-functional, agile delivery squad. You’ll lead the creation of world-class CRM campaigns, working with multiple, diverse stakeholders across the business from commercial to deep technical specialists. You’ll have a tenacious approach to quality and only be comfortable to send or put live campaigns you are proud of and those that will provide a brilliant customer experience.

What will it take to be successful?

Managing the conception, production, deployment and analysis of world-class CRM campaigns across email, push notification, on site and in app targeted content as well as performance channels. You’ll have a strong customer passion, be technically minded and have a desire to develop your career in campaign management.

You may have been performing a similar role in another company and will be able to demonstrate:

  • Hands on, previous experience of campaign management
  • Strong understanding of the potential to use data and creative to build world-class campaigns.
  • Strong stakeholder management experience.
  • Good understanding of the technical elements required to build CRM campaigns.
  • Excellent communication and time management skills with high integrity.

Wherever you have gained your experience, you will certainly be able to demonstrate the core values of; you will be ambitious, creative, authentic and united. Acting with integrity always, you will have an ability to get things done, overcome setbacks, be customer focussed and a team player. 

Why choose us?

You’ll have heard of Compare the Market and the meerkats no doubt – we’re one of the UK’s most loved brands and regularly produce award winning creative. We’re a diverse and talented team of passionate professionals and the opportunities to develop and grow are unrivalled. You’ll be part of something special – helping to keep our customers lives simples.

About BGL

Founded in 1992, the BGL Group has grown significantly in size and capability. From 30 to 3,000 people globally we are a leading digital distributor of insurance and household financial services.

We’re growing and we are home to such brands as; Les Furets, Compare the Market, Beagle Street, Budget Insurance and Dial Direct. We are trusted by more than 10million customers in the UK alone, with this foundational success we continually grow and invest in our people and their ideas. We enjoy what we do, and we have fun doing it!

Diversity and Inclusion

We're a diverse community of dedicated, innovative and talented professionals. With an inclusive and open workplace, we encourage our people to create and share ideas – supporting their growth and celebrating their uniqueness.

We are committed to offering equal chances to you throughout our application process, so if you require any special adjustments to be made please let us know. We’ll work with you to make any appropriate arrangements. 

Flexible working

We understand the importance of achieving a healthy lifestyle balance, whether it’s working remotely or flexibly we have an environment where people are empowered to embrace flexible working in a way that works for them and for the business.

We’re open to flexibility and would welcome a discussion around what this might look like for you.

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